Natalie Simpson is a seasoned marketing manager with over a decade of experience in the technology sector, focused on strategic demand generation, brand development, and content-led growth. At DTP Group, she leads integrated marketing initiatives that translate complex technology value propositions into clear business value for customers and partners.
Holding a First-Class degree in Business and IT, Natalie has cultivated a strong blend of technical understanding and commercial awareness. This approach allows her to bridge the gap between product, sales, and business outcomes. She has also achieved a Level 4 Certificate in Professional & Digital Marketing from the Chartered Institute of Marketing, complemented by leadership and management training that supports cross-functional collaboration and ensures marketing remains tightly aligned to customer challenges and market dynamics.
Curious, pragmatic, and driven by continuous improvement, Natalie enjoys shaping marketing that feels both human and commercially meaningful. She focuses on authentic storytelling and creating content that reflects the realities of modern technology buying journeys.
Natalie’s strengths include:
- Demand generation and content strategy
- Level 4 Certificate in Professional & Digital Marketing
- Data-informed campaign performance
- Cross-functional collaboration