Gemma Skelley
Head of Marketing
Gemma Skelley leads the marketing function at DTP Group, where she brings strategy and creativity together to drive business growth. Serving as a key voice for DTP’s market positioning, Gemma shapes the organisation’s brand presence and ensures DTP’s marketing activity aligns seamlessly with long-term success.
Professional Journey
Drawing upon 20 years in both the public and private sectors, with many of those spent in the technology industry, Gemma and her team of high performing marketeers take a creative approach to the delivery of digital first go-to-market activity. And as brand ambassador for the Group, Gemma guides internal and external communications to promote DTP’s reputation as an innovative, trusted IT partner.
She’s led digital transformation initiatives and delivered marketing strategies that make a genuine difference. Her expertise is recognised across the industry, and Gemma contributes to wider conversations on marketing innovation as a member of the HPE Worldwide Marketing Advisory Board.
Day-to-Day Activities
At DTP, Gemma oversees everything from big-picture strategy to the finer details that bring campaigns to life. She works closely with teams across sales, technical services, operations, and leadership to make sure marketing stays aligned with business goals and customer needs.
Her day is typically a blend of shaping digital strategy, running demand generation programmes, guiding content and campaigns, and using data to fine-tune performance. Gemma is passionate about ensuring marketing delivers value at every stage.
Gemma’s strengths include:
· CIM Diploma in Professional Marketing
· Member of HPE’s Worldwide Marketing Advisory Board
· Trustee at Leeds Hospitals Charity
· Cross-functional team leadership
Personal Touch
Alongside her work at DTP, Gemma is a Trustee at Leeds Hospitals Charity, where she supports initiatives that make a real difference to patients and communities across the region.
Driven, approachable, and naturally collaborative, Gemma brings a warm yet focused leadership style to everything she does. Her passion lies in creating marketing that’s authentic, engaging, and built around people.